The IPL to go one step further than the ICC

http://www.guardian.co.uk/technology/pda/2010/jan/19/ipl-youtube-live-cricket

Cricket fans are set to be able to watch Indian Premier League matches on YouTube after a deal with Google, according Indian media outlets.

Seeing as the ICC are trying to ban all cricket videos on the internet, this counteracts that, whilst simultaneously making TV deals redundant.

It could be a deal to bring the tournament to countries where there is a gap in TV coverage – such as the UK following Setanta's demise.

Double edged sword, or should the ICC start showing Tests which Sky and co don't show, on Youtube.


This Youtube dealy might have worked for the New Zealand v Pakistan series, where it was not shown in the UK. To current Sky watchers, is the Bangladesh/India Test series being shown on Sky?

I don't think the ICC has much say in TV rights outside their own tournaments.

Bangles - India is being shown on Sky

It was only a matter of time.